Write your content with your target audience in mind and keep it jargon free.
When writing or commissioning the copy for your website, you should bear in mind your target audience.
Tempting as it is to use the medium to bombard the user with all the information you can, so need to keep it succinct in style and use laymen’s terms if appropriate.
If you have to use technical terms include a glossary.
If you are hoping to attract visitors through search engine optimisation (SEO) you will need to consider the “key words” people will be using in their searches.
These “key words” should be weaved into the copy as often as is appropriate to help propel your website up the search engines page rankings.
For more Top Website Design Tips see our Top Website Design Tips page.
The ten top website design tips – tip 8 “write content with target audience in mind” page “By Mike Armstrong”Written by 333 Websites - Visit Website